Selfridges & Co’s Birmingham store is an innovative and award-winning building designed by Future Systems architects. Prior to its completion,
we were commissioned by Selfridges CEO, at the time, Vittorio Radice, to design a limited edition brochure that communicated the inspiration and vision behind the architecture.
The objective was to underscore Future Systems architects’ innovative approach to the building and reflect the spirit of the creative process. Powerful imagery of the architecture combines with photographs of Selfridges’ products to tell the story of the unique building design.
D&AD Awards 2001
In Book
